Fifteen years ago, we started building Next Big Sound to answer a question: how does a band become famous?

To achieve this, we tracked 500,000 artists and tens of millions of songs globally, licensed charts to Billboard, patented predictive algorithms, powered Spotify's artist analytics in the U.S., developed relationships with all major record labels, and published groundbreaking research.

Now, we're extending our expertise to e-commerce with Next Big Shop. The same people who were starting bands 15 years ago are now launching brands. Shopify has democratized e-commerce, and the ingenuity and passion behind these new businesses are truly inspiring.

We started Next Big Shop to serve the DTC ecosystem, store owners, and the companies they work with, and to answer a pressing question in 2023: how does a shop become profitable? Why do some succeed while others struggle? Join us on this journey to discover the answers.